Networking is definitely the name of the game in the music business. It is extremely important who you know. It’s those connections that help you build credibility and give you a push up the ladder. But most artists try too hard to promote themselves in the wrong moments. There is nothing worse than seeing an unknown artist trying to sell them selves to some one in the business who just does not care.
The trick is patience. When you meet someone you think might be a good connection, and they might be able to help you advance in the business, don’t try to sell your self. Try to get to know them. Try to make friends with them. Hang out with them, if they don’t mind, and listen to what they say. If you have a constant monologue inside of your head shouting book me, sign me, make me a star, I can assure you no one want’s to work with you. But if you are just a cool person people want to hang around with, your chances are eventually they will want to work with you.
Now even better is if you can somehow help them with a problem they might have. Then you are on to completely new territory 😉 If you help someone without expecting anything in return, they will remember it for a long time.
The author J.P. Kallio is a singer songwriter
To get EIGHT of his songs for free go HERE